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From Confusion to Clarity: How an AI-Powered ‘Oncology Concierge’ is Redefining Pharma’s Role as a Trusted Partner in the Patient Journey
Posted inPharma Marketing

From Confusion to Clarity: How an AI-Powered ‘Oncology Concierge’ is Redefining Pharma’s Role as a Trusted Partner in the Patient Journey

Posted by OncoDoc September 15, 2025
Introduction: The New Role of Pharma in the Oncology Journey Cancer is one of the…
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GenAI and the Human Touch: Striking the Balance in Oncology Storytelling
Posted inPharma Marketing

GenAI and the Human Touch: Striking the Balance in Oncology Storytelling

Posted by OncoDoc September 13, 2025
Introduction: A New Era of Storytelling in Oncology Pharma Marketing Oncology marketing has always stood…
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From Lab Coats to TikTok: How US Pharma Can Engage the Next Generation of Oncologists
Posted inPharma Marketing

From Lab Coats to TikTok: How US Pharma Can Engage the Next Generation of Oncologists

Posted by OncoDoc September 13, 2025
Abstract The US oncology landscape is undergoing a significant demographic shift. As the baby boomer…
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Oncology Marketing 2030: The End of the “Sell” and the Rise of the “Partner”
Posted inPharma Marketing Uncategorized

Oncology Marketing 2030: The End of the “Sell” and the Rise of the “Partner”

Posted by OncoDoc September 13, 2025
Abstract The year 2030 will mark a fundamental paradigm shift in how pharmaceutical companies engage…
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AI and the New Face of Oncology Education: Personalized Learning for HCPs
Posted inPharma Marketing

AI and the New Face of Oncology Education: Personalized Learning for HCPs

Posted by OncoDoc September 12, 2025
Introduction: A New Era in HCP Learning Oncology is evolving faster than ever. Breakthroughs in…
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The AI Ethics Scorecard: A New Standard for Trust in Oncology Marketing
Posted inPharma Marketing

The AI Ethics Scorecard: A New Standard for Trust in Oncology Marketing

Posted by OncoDoc September 12, 2025
Introduction: Ethics as the Cornerstone of AI in Oncology Oncology marketing is undergoing a radical…
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Is AI the Secret to Pharma’s High-Engagement CME Video Strategy?
Posted inPharma Marketing

Is AI the Secret to Pharma’s High-Engagement CME Video Strategy?

Posted by OncoDoc September 11, 2025
Abstract In the fast-paced, information-saturated world of oncology in the US, continuous medical education (CME)…
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From Biomarkers to Breakthroughs: Is Your Pharma Storytelling Resonating with the Human Heart of Oncology?
Posted inPharma Marketing

From Biomarkers to Breakthroughs: Is Your Pharma Storytelling Resonating with the Human Heart of Oncology?

Posted by OncoDoc September 10, 2025
Abstract In the complex and data-rich world of oncology, scientific communication is often characterized by…
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The “Unseen Patient”: Using AI to Engage Underserved Communities in Oncology Care
Posted inPharma Marketing

The “Unseen Patient”: Using AI to Engage Underserved Communities in Oncology Care

Posted by OncoDoc September 9, 2025
Introduction: Health Equity as the Next Frontier in Oncology Marketing Oncology care is often a…
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How AI is Orchestrating the Cancer Care Journey from Awareness to Adherence
Posted inPharma Marketing

How AI is Orchestrating the Cancer Care Journey from Awareness to Adherence

Posted by OncoDoc September 9, 2025
Abstract The cancer care journey is a complex, emotionally charged, and often protracted experience for…
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