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From Confusion to Clarity: How an AI-Powered ‘Oncology Concierge’ is Redefining Pharma’s Role as a Trusted Partner in the Patient Journey
Posted inPharma Marketing

From Confusion to Clarity: How an AI-Powered ‘Oncology Concierge’ is Redefining Pharma’s Role as a Trusted Partner in the Patient Journey

Posted by OncoDoc September 15, 2025
Introduction: The New Role of Pharma in the Oncology Journey Cancer is one of the…
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GenAI and the Human Touch: Striking the Balance in Oncology Storytelling
Posted inPharma Marketing

GenAI and the Human Touch: Striking the Balance in Oncology Storytelling

Posted by OncoDoc September 13, 2025
Introduction: A New Era of Storytelling in Oncology Pharma Marketing Oncology marketing has always stood…
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From Lab Coats to TikTok: How US Pharma Can Engage the Next Generation of Oncologists
Posted inPharma Marketing

From Lab Coats to TikTok: How US Pharma Can Engage the Next Generation of Oncologists

Posted by OncoDoc September 13, 2025
Abstract The US oncology landscape is undergoing a significant demographic shift. As the baby boomer…
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Oncology Marketing 2030: The End of the “Sell” and the Rise of the “Partner”
Posted inPharma Marketing Uncategorized

Oncology Marketing 2030: The End of the “Sell” and the Rise of the “Partner”

Posted by OncoDoc September 13, 2025
Abstract The year 2030 will mark a fundamental paradigm shift in how pharmaceutical companies engage…
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AI and the New Face of Oncology Education: Personalized Learning for HCPs
Posted inPharma Marketing

AI and the New Face of Oncology Education: Personalized Learning for HCPs

Posted by OncoDoc September 12, 2025
Introduction: A New Era in HCP Learning Oncology is evolving faster than ever. Breakthroughs in…
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The AI Ethics Scorecard: A New Standard for Trust in Oncology Marketing
Posted inPharma Marketing

The AI Ethics Scorecard: A New Standard for Trust in Oncology Marketing

Posted by OncoDoc September 12, 2025
Introduction: Ethics as the Cornerstone of AI in Oncology Oncology marketing is undergoing a radical…
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The Quantum and Blockchain Revolution: A Look Beyond the AI Hype in Oncology Pharma Marketing
Posted inPharma Marketing

The Quantum and Blockchain Revolution: A Look Beyond the AI Hype in Oncology Pharma Marketing

Posted by OncoDoc September 11, 2025
Introduction: Moving Beyond the AI Obsession Oncology pharma marketing has spent the past five years…
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Is AI the Secret to Pharma’s High-Engagement CME Video Strategy?
Posted inPharma Marketing

Is AI the Secret to Pharma’s High-Engagement CME Video Strategy?

Posted by OncoDoc September 11, 2025
Abstract In the fast-paced, information-saturated world of oncology in the US, continuous medical education (CME)…
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Beyond the E-Detail: How AI is Reshaping the Oncologist-Pharma Relationship
Posted inPharma Marketing

Beyond the E-Detail: How AI is Reshaping the Oncologist-Pharma Relationship

Posted by OncoDoc September 10, 2025
Introduction: Moving Past Traditional Detailing For decades, the oncologist-pharma relationship was built around in-person detailing…
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ROI Reimagined: AI-Enhanced Oncology Marketing Campaigns
Posted inPharma Marketing

ROI Reimagined: AI-Enhanced Oncology Marketing Campaigns

Posted by OncoDoc September 10, 2025
Introduction: Redefining ROI in the Age of AI Oncology marketing today stands at a decisive…
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